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My co-founder and I tried running Google Ads for our Shopify store, but we could not get a positive ROAS (we spent 150USD on a single conversion).As we also could not afford an agency, we turned to AI (IMO Codex >>> Claude Code).We found that Google’s Ads MCP could only read data, but it could not make changes. So we built our own hosted MCP with read and write access.It can inspect performance, find wasted spend, create or update campaigns, and work with Google Analytics and Tag Manager.
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