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Shattea

Shattea

Connect your Instagram, WhatsApp, and Facebook to your new AI agent

Aug 28, 2026 Marketing & Sales
ai_agent conversational commerce lead generation sales automation whatsapp automation

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Shattea

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Key HighlightsFully developed AI-powered conversational commerce SaaS built to automate customer conversations, lead generation, sales and appointment booking across multiple communication channels.Designed specifically around the way businesses operate in Latin America, with a strong focus on WhatsApp, Instagram and Facebook customer interactions.Unlike traditional chatbots that only answer questions, the platform is designed to manage the full commercial conversation and move customers toward a measurable business outcome.Includes three specialized operating modes: Sales, Lead Generation and Appointment Booking, allowing businesses to adapt the AI to different commercial objectives.Proprietary sales workflow capable of collecting customer information, identifying products, managing inventory-related conversations and supporting payment verification workflows.AI-assisted payment receipt analysis and verification logic designed for businesses that frequently close sales through bank transfers and payment confirmations.Built-in inventory management designed to allow the AI to search and recommend available products during customer conversations.Multi-account, multi-branch and team management architecture, enabling businesses to assign workers, administrators and operational settings across different branches.Centralized customer conversation management with human handoff functionality when a customer needs personal assistance.Automated internal notifications for sales, leads, appointments and conversations requiring human attention.Includes analytics and operational metrics to help businesses monitor conversations and team activity.Subscription and account infrastructure already developed, along with the commercial website and application frontend.Significant opportunity for a strategic buyer to launch the existing technology under the Shattea brand or integrate the platform and intellectual property into an existing CRM, customer-service, conversational AI or WhatsApp automation product.The primary growth opportunity is commercialization. The product has been developed to an advanced stage, while customer acquisition and scaling remain largely untapped.OperationsShattea is an AI-powered SaaS platform designed to automate conversations between businesses and their customers.Businesses connect their communication channels and configure how they want the AI to operate. Depending on the selected mode, the platform can qualify leads, collect customer information, answer product questions, search inventory, assist with sales, analyze payment confirmations, schedule appointments and escalate conversations to human staff when necessary.The platform currently supports a technology architecture centered around channels such as WhatsApp, Instagram and Facebook.The system consists of a complete frontend and backend infrastructure, AI orchestration logic, database architecture, account management, team and branch management, inventory functionality, analytics, notification workflows and subscription-related infrastructure.The business is currently in the pre-revenue / commercialization stage. Therefore, the main responsibility of a new owner would not be rebuilding the technology, but rather acquiring customers, developing partnerships, refining positioning and scaling distribution.The technical infrastructure does require normal SaaS maintenance, including monitoring APIs and third-party integrations, maintaining cloud infrastructure, updating integrations when external platforms change their APIs, and providing customer support as the user base grows.At the current stage, operational time requirements can remain relatively limited because there is not yet a large customer base requiring ongoing support. The majority of the new owner's time would likely be dedicated to sales, partnerships and go-to-market execution rather than daily product operations.CustomersShattea is currently pre-revenue and does not yet have an established paying customer base.The platform has been developed primarily for small and medium-sized businesses that receive a significant number of customer inquiries through messaging platforms and need to convert those conversations into leads, appointments or completed sales.Potential customer segments include:Automotive dealershipsReal estate businessesEcommerce companiesRetail businessesProfessional service providersMedical and appointment-based businessesAgenciesBusinesses selling through WhatsApp and social mediaCompanies operating multiple branches or sales teamsThe initial commercial focus has been Latin America, where WhatsApp and social messaging play an important role in the customer purchasing process.This represents one of the largest opportunities for a new owner. There is currently no legacy customer base or geographic restriction, meaning the buyer can determine the go-to-market strategy from the beginning and expand the platform throughout Latin America or adapt it for international markets.A strategic acquirer with an existing customer base could potentially cross-sell the technology immediately rather than building distribution from zero.FinancialsShattea is currently a pre-revenue technology business, so there is no historical revenue or profit performance being represented as part of the acquisition.The asking value is therefore based primarily on the technology, intellectual property, existing software infrastructure, proprietary workflows, integrations and development work already completed rather than on an earnings multiple.A buyer would be acquiring a functioning SaaS foundation rather than an established cash-flow business.The main future operating expenses are expected to relate to cloud infrastructure, AI/API usage, third-party messaging services, payment infrastructure, software maintenance, customer support and marketing. Many of these expenses scale in relation to platform usage.Because commercial operations are still at an early stage, the largest financial opportunity for the buyer is to monetize an already-developed platform without having to fund the full initial product-development cycle.Additional NotesShattea was developed around a specific observation: many AI chatbots are capable of answering customer questions, but relatively few are designed to understand and manage the complete commercial process used by businesses in Latin America.The platform was therefore built beyond basic automated responses.Its architecture has been designed to allow the AI to perform business-oriented actions such as searching inventory, collecting structured customer data, qualifying leads, coordinating appointments, supporting sales workflows, analyzing payment confirmations and notifying human employees when intervention is required.The sale can include the complete source code and associated technology assets, subject to the final acquisition agreement.Depending on the negotiated transaction structure, the acquisition may include:Frontend source codeBackend source codeAI workflows and promptsDatabase architectureCloud functions and automation logicInventory management systemSales, lead and appointment workflowsPayment-verification logicTeam and branch management functionalityAnalytics and metrics functionalityWebsiteBrand assetsDomainTechnical documentation and knowledge transferThe ideal buyer could be an existing SaaS company, CRM provider, conversational AI company, WhatsApp solution provider, digital agency, customer-service platform or entrepreneur looking to acquire an advanced software product without developing it from scratch.The platform is particularly attractive as a technology acquisition, where a buyer can either continue growing Shattea as an independent SaaS business or integrate its technology into an existing product.The founder is open to providing a transition period and technical knowledge transfer to help the buyer understand the architecture and successfully take control of the platform.

Comments (3)

Ryan Hayes Ryan Hayes 1 week ago

how does it handle rate limits when all three channels spike simultaneously?

Lourdes Wyman Lourdes Wyman 1 week ago

whats the moat vs every other conversational commerce tool out there

Brooklyn Harber Brooklyn Harber 1 week ago

three meta APIs at once is brutal, smart move