The Captains Playbook

SOPs at every level, built with your people to deliver your strategy.

by Florencio Boyle

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Nov 5, 2026 Productivity

business-strategy consulting operational efficiency sops standardization

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About

The Captain's Playbook transforms how businesses run by building standard operating procedures at four critical levels: Normal, Abnormal, Emergency, and D.O.D.A.R. for unprecedented situations. Led by former British Airways captain Mark Barclay, this SOP consulting service works directly with your people to capture, write, and approve procedures that reflect your actual operations and strategy. Your approved SOPs live in a dedicated Company Operations Hub where staff access procedures instantly and the AI SOP Captain provides intelligent guidance. Whether you're a startup scaling or an established business optimizing, The Captain's Playbook delivers the operational structure needed to execute strategy flawlessly—every day and in crisis. Built on aviation's proven discipline of structured decision-making and Crew Resource Management, adapted thoughtfully for business. Engagements are individually scoped.